Performance Marketing Manager:in (Fokus Paid Social / Meta Ads) (m/w/d)

Wir sind eine 12-köpfige Digitalagentur mit flachen Hierarchien, viel Dynamik und wenig Lust auf starre Bürokratie. Wir suchen zum nächstmöglichen Zeitpunkt Verstärkung für unser Team in Köln.

Aufgaben

• Kampagnensteuerung: Du planst, setzt auf und betreust Paid-Social-Kampagnen mit Fokus auf Meta Ads, perspektivisch auch im Bereich Google Ads / SEA.
• Kampagnenentwicklung: Du entwickelst datenbasierte Kampagnen entlang der Customer Journey und arbeitest an passenden Zielgruppen-, Funnel- und Anzeigen-Setups.
• Performance-Optimierung: Du analysierst laufende Kampagnen und leitest daraus konkrete Verbesserungen ab.
• Budget & KPIs: Du behältst Budgets und wichtige Kennzahlen wie CPL, CPA oder ROAS im Blick.
• Testing: Du testest Creatives und Setups, um Kampagnen datenbasiert weiterzuentwickeln.
• Tracking: Du wirkst an Conversion-Tracking, UTM-Logiken und Messkonzepten mit.
• Markt & Plattformen: Du beobachtest Trends, Updates und neue Entwicklungen im Performance Marketing.

Qualifikation

• Du hast idealerweise 1–3 Jahre praktische Erfahrung im Bereich Performance Marketing / Paid Social gesammelt, zum Beispiel in einer Agentur oder in einem vergleichbaren Umfeld.
• Du hast Lust auf abwechslungsreiche Projekte und fühlst dich in einem dynamischen Arbeitsumfeld wohl.
• Du arbeitest strukturiert und zuverlässig.
• Du hast ein gutes Verständnis für datengetriebenes Marketing und ein Gespür dafür, wie sich Kampagnen gezielt verbessern lassen.
• Du fühlst dich wohl im Umgang mit Kunden und kommunizierst klar, freundlich und professionell.
• Erste Berührungspunkte mit Google Ads / SEA sind ein Plus, aber kein Muss.

Benefits

• Life-Work-Balance: Dein Arbeitsalltag soll zu deinem Leben passen, darum pflegen wir Vertrauensarbeitszeit, Gleitzeit und flexible Home Office Möglichkeiten.
• Gestaltungsspielraum: Du möchtest eigene Ideen einbringen, egal in welchem Bereich? Bei uns kannst du Verantwortung übernehmen und Prozesse aktiv mitgestalten!
• Teamspirit: Wir sind ein Team von 12 Leuten, arbeiten eng zusammen und schätzen den persönlichen Austausch, digital und im Büro.
• Office Vibe: Unser Büro befindet sich im Herzen von Köln – mitten im Belgischen Viertel. Du hast einen Hund? Bring ihn gern mit! Ein gut gefüllter Spaßgetränke-Kühlschrank und Aperol-Nachmittage auf unserer Dachterasse gehören genau so dazu wie flexible Möglichkeiten für mobiles Arbeiten.
• Benefits: Deutschland-Ticket, Urban Sports Club, moderne Hardware (Apple) und ein Arbeitsumfeld, in dem deine Meinung zählt.

Klingt nach dir? Dann freuen wir uns auf deine Bewerbung!

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Position Details

• Job Title: Performance Marketing Manager:in (Fokus Paid Social / Meta Ads) (m/w/d)
• Company / Organisation: keyperformance GmbH
• Location: Cologne
• Employment Type: Full-time
• Field / Industry: Marketing
• Work Arrangement: On-site or hybrid — Cologne

About This Opportunity

This full-time opportunity at keyperformance GmbH is an excellent opening for experienced professionals in the field of marketing and digital growth. The role is structured around an on-site or hybrid environment based in Cologne and is designed for candidates who are ready to make a meaningful contribution from the moment they join.

Based in Cologne, this role offers the opportunity to collaborate closely with a local team in a structured professional environment. Candidates currently based in the area or open to relocation are strongly encouraged to apply.

Whether you are an established practitioner in marketing and digital growth or a highly skilled professional looking for your next challenge, this Performance Marketing Manager:in (Fokus Paid Social / Meta Ads) (m/w/d) role offers the platform to apply your expertise in a real-world, results-oriented environment. keyperformance GmbH is looking for a candidate who can hit the ground running and add genuine value to the team.

Who Should Apply

This role is ideal for candidates who have a solid background in marketing and digital growth and a demonstrable track record of delivering high-quality results. You should possess strategic thinking, creativity, data literacy, and strong written communication. Experience working with marketing platforms, analytics tools, content management systems, and campaign management software will be an advantage, though a commitment to continuous learning and professional development is equally valued.

Beyond technical or domain expertise, keyperformance GmbH is looking for someone who communicates clearly, collaborates effectively with colleagues and stakeholders, and takes ownership of their work from start to finish. If you thrive in a professional environment and are passionate about the opportunity to drive brand awareness, audience growth, and measurable business results, we encourage you to apply.

Key Competencies for This Role

Successful candidates for the Performance Marketing Manager:in (Fokus Paid Social / Meta Ads) (m/w/d) position at keyperformance GmbH will typically demonstrate the following core competencies:

• Domain expertise — a strong foundation of knowledge and hands-on experience in marketing and digital growth
• Problem-solving ability — the capacity to identify challenges, think critically, and implement practical solutions efficiently
• Communication skills — clear and professional communication with colleagues, stakeholders, and partners at all levels
• Self-management — strong time management and the ability to prioritise a varied workload while meeting deadlines
• Team collaboration — a collaborative and supportive approach to working alongside colleagues across departments or locations
• Adaptability — the ability to respond positively to change and thrive in a dynamic, evolving work environment

How to Apply

To apply for this Performance Marketing Manager:in (Fokus Paid Social / Meta Ads) (m/w/d) position at keyperformance GmbH, click the "Apply Now" button on this page. You will be taken directly to the official application page where you can complete and submit your application.

Before applying, please ensure that your CV or résumé is fully up to date and clearly highlights your experience and accomplishments in marketing and digital growth. If a cover letter is included or requested, tailor it specifically to this role and explain how your background, skills, and goals align with what keyperformance GmbH is looking for in a Performance Marketing Manager:in (Fokus Paid Social / Meta Ads) (m/w/d).

All applications for this role are processed directly by keyperformance GmbH. Career Nest facilitates the job discovery process and does not pre-screen or forward applications on behalf of employers. There are no fees for job seekers at any stage of the application process.

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