Working Student Contentmarketing (m|w|d)

Great content doesn't happen by accident. It starts with the right topics, a clear understanding of the audience, and a sense for what is genuinely relevant.

In this role, you will support our Content Marketing team in identifying topics, developing content, and executing content campaigns. You will quickly take ownership of your own tasks and contribute to projects from research through to promotion.

About your role

As a Working Student Content Marketing, you will work closely with the team to identify relevant topics and turn them into successful content campaigns. You will research trends and user interests, support content creation, and help distribute content through external publishing partners.

When a campaign reaches more people or a topic performs particularly well, you can see the direct impact of your work.

Your responsibilities

• Research relevant topics, trends, and user needs to develop content ideas and campaign opportunities.

• Support the planning, creation, and optimization of content campaigns across different formats.

• Evaluate content based on relevance, audience fit, and format, and contribute ideas for improvement.

• Support content distribution activities and collaborate with external publishers.

• Analyze content performance and derive insights to improve future campaigns.

Skills & Requirements

• You are currently enrolled at a university, ideally in Marketing, Communications, Media Studies, Journalism, or a related field.

• You have excellent German language skills and can create and review content with a high level of accuracy.

• You have a strong interest in content marketing, digital media, and audience-focused content creation.

• You take ownership and independently drive topics forward.

• You bring intrinsic motivation and a proactive mindset.

At idealo you can expect

• You want to further your education? We take your personal development goals seriously and, in addition to our idealo Learning Hub, eLearning offerings (e.g., Udemy), coaching & mediation, we also offer you the opportunity to benefit individually from additional learning and development budget.

• And what about the office? Our office in the heart of Berlin offers free organic breakfast, excellent free lunch (vegan and vegetarian), as well as free coffee, lemonades and after-work beer, in addition to the "standard foosball". It also has a fabulous rooftop terrace with view of the whole of berlin where you can network with colleagues from our group of companies.

• In need of additional support in any areas of your life? We offer free counseling and support in all areas of life (professional, private, family, health, etc.) in cooperation with the pme-Familienservice.

• Want to keep yourself fit? We offer many different fitness and sports options, such as an Urban Sports or Gympass membership, to suit your personal needs.

• And what else is there? Of course, success must be celebrated! In addition to team events, you can also expect big company events and other moments of organized connection with others in the company and your team throughout the year!

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Position Details

• Job Title: Working Student Contentmarketing (m|w|d)
• Company / Organisation: idealo internet GmbH
• Location: Berlin
• Employment Type: Full-time
• Field / Industry: Marketing
• Work Arrangement: On-site or hybrid - Berlin

About This Opportunity

This full-time opportunity at idealo internet GmbH is an excellent opening for experienced professionals in the field of marketing and digital growth. The role is structured around an on-site or hybrid environment based in Berlin and is designed for candidates who are ready to make a meaningful contribution from the moment they join.

Based in Berlin, this role offers the opportunity to collaborate closely with a local team in a structured professional environment. Candidates currently based in the area or open to relocation are strongly encouraged to apply.

Whether you are an established practitioner in marketing and digital growth or a highly skilled professional looking for your next challenge, this Working Student Contentmarketing (m|w|d) role offers the platform to apply your expertise in a real-world, results-oriented environment. idealo internet GmbH is looking for a candidate who can hit the ground running and add genuine value to the team.

Who Should Apply

This role is ideal for candidates who have a solid background in marketing and digital growth and a demonstrable track record of delivering high-quality results. You should possess strategic thinking, creativity, data literacy, and strong written communication. Experience working with marketing platforms, analytics tools, content management systems, and campaign management software will be an advantage, though a commitment to continuous learning and professional development is equally valued.

Beyond technical or domain expertise, idealo internet GmbH is looking for someone who communicates clearly, collaborates effectively with colleagues and stakeholders, and takes ownership of their work from start to finish. If you thrive in a professional environment and are passionate about the opportunity to drive brand awareness, audience growth, and measurable business results, we encourage you to apply.

Key Competencies for This Role

Successful candidates for the Working Student Contentmarketing (m|w|d) position at idealo internet GmbH will typically demonstrate the following core competencies:

• Domain expertise - a strong foundation of knowledge and hands-on experience in marketing and digital growth
• Problem-solving ability - the capacity to identify challenges, think critically, and implement practical solutions efficiently
• Communication skills - clear and professional communication with colleagues, stakeholders, and partners at all levels
• Self-management - strong time management and the ability to prioritise a varied workload while meeting deadlines
• Team collaboration - a collaborative and supportive approach to working alongside colleagues across departments or locations
• Adaptability - the ability to respond positively to change and thrive in a dynamic, evolving work environment

How to Apply

To apply for this Working Student Contentmarketing (m|w|d) position at idealo internet GmbH, click the "Apply Now" button on this page. You will be taken directly to the official application page where you can complete and submit your application.

Before applying, please ensure that your CV or résumé is fully up to date and clearly highlights your experience and accomplishments in marketing and digital growth. If a cover letter is included or requested, tailor it specifically to this role and explain how your background, skills, and goals align with what idealo internet GmbH is looking for in a Working Student Contentmarketing (m|w|d).

All applications for this role are processed directly by idealo internet GmbH. Career Nest facilitates the job discovery process and does not pre-screen or forward applications on behalf of employers. There are no fees for job seekers at any stage of the application process.

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